The Work

Founded in partnership with Quincy Jones, Superlogic (formerly OneOf) builds next-generation loyalty and commerce software that harnesses the power of blockchain and AI to bring millions of modern consumers closer than ever to their favorite brands, celebrities, and creators.

Narrative took on Superlogic as a client in the “napkin sketch” phase of its development, helping the startup develop its company name, visual identity, and technology, authoring presentations that raised $60MM+ in initial funding, and designing the interface for the company’s consumer-facing digital assets platform,

As the company grew, Narrative’s principal went in-house as Senior Vice President and Creative Director, driving brand positioning, marketing, and messaging, helping lead sales and fundraising pitches, and regularly interfacing with company founders on strategic imperatives across revenue, product, and operations.

Narrative’s client work for Superlogic includes the ideation and design of record-breaking digital collectibles for Whitney Houston, Doja Cat, and Duke Basketball, as helping to initiate and manage landmark technology partnerships with American Express, eBay, Mastercard, the Grammy Awards, and more.

Special thanks to: Excetera